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Sunday, November 19, 2006

Amazon enter the world of Pay-Per-Click

Amazon has always been well-known for the numerous items it sells in their vast marketplace. They have an amazing affiliate program as well. However, I would have never expected Amazon to come up with it’s very own Pay-Per-Click Service for other merchants!

Pay-Per-Click has been widely known through Google’s PPC Adwords service and Yahoo! has adopted it as well. Now Amazon has decided to enter the field and make some money!

Amazon is now offering a Pay-Per-Click Service for merchants who want to display their results in the Amazon Marketplace Listings. This service is provided through ClickRiver, which is powered by Amazon’s A9 Unit. The only part which I don’t like is they will be serving third party advertisements along with your paid listings.

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