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Tuesday, October 10, 2006

What is an Email Marketing Solution?

The free encyclopedia “Wikipedia” (en.wikipedia.org) gives such definition of email marketing solution: “A form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing”.
Email marketing solution is very similar to ordinary email, it’s just a kind of advertising. This solution is very effective, your message is directed to definite people, and you are sure they’ll receive it and will get to know it, because the first thing people do when they switch on the computer is check their email.
Email marketing solution can be irreplaceably useful for your business and your customers. If you provide some action or discounts it’s the best way to inform your customers. Also there are a large amount of different web resources, which offer deliveries of news and articles to their subscribers. In such cases email marketing solution is very convenient, because people don’t need to waste their time looking for information.

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