Optimize Me

Tuesday, October 10, 2006

Can Search Engines Follow Your Site’s Link structure?

This was a question put to me by my fellow colleague Jamie Clouting the other day, heres what we discussed...

If your site employs a drop-down menu that is run with java script, then search engines may find your main page, but they won’t follow the links to your interior pages. Similarly if your navigation area is an image map, a graphic with “hot spots” that link to your various internal pages then the search engines cannot and will not find the other pages of your site. To get maximum traffic it is imperative to have as many of your pages as possible indexed in the big search engines. You can accomplish this by adding a text-based navigation area at the bottom of your pages or a site-map page with text links to all your interior pages.

If you pay attention to small considerations like these, you can greatly improve your site’s chances of appearing near the top of search results.


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